FOR MUSEUMS AND CULTURE

Visitors, members, donations, in one view.

Ticketing, donations, CRM and your channels in one view. A signal the same day when visits or fundraising drift, and Google Ad Grants run the way they should.

Start the diagnosis View the platform

11Meuro in ticket sales at a large-scale event, with the urgency moved into the booking flow.

THE REALITY

Recognise this?

Small team, many channels

One or two people for all marketing and communications. Google Ads, Meta, mailings, press releases, ticket sales. Catching something before it goes wrong is a day's work on its own.

Visitor data sits everywhere and nowhere

Tickets in Tickitto or Stager, members in another system, donations through WhyDonate or your own form, mailings in MailChimp. Which channel brought which visitor is mostly guesswork.

Google Ad Grants is quietly fragile

The Grant has strict rules and gets paused when your click-through rate drops below 5 percent. One wrong keyword, a few days unattended, and you lose it. Many museums no longer dare to run it.

THE PLATFORM

What Stevin does

For small cultural marketing teams. Not another dashboard, just signals that help.

Google Ad Grants managed

Compliance monitored continuously: click-through rate above 5 percent, no single-word keywords, no low-quality landing page text. An early warning before the Grant is paused.

Ticketing and donations connected

Native connections with Tickitto, See Tickets, Stager, Eventbrite, plus WhyDonate, DonorPerfect and GeefGratis. Visit and fundraising attribution in one view.

Visitor attribution across channels

Which campaign, mailing or post led to the ticket sale or the donation. Offline visitors included, through QR codes and anonymised location data.

Season and event signals

School holidays, public holidays, local events, weather effects. Early detection when visitor numbers fall behind what this time of year should bring.

Mail and social stack

MailChimp, Mailerlite, Spotler, plus Meta and TikTok. Which subjects get opened best, which posts bring bookings.

Local and press monitoring

Mentions in regional press and social, local events, and what fellow institutions announce, as context for your own numbers, not as a news feed.

FOR EVERY LEVEL

For every kind of cultural team

The platform is the same. The use differs per role.

Directors

One independent view across visitors, members, donations and media spend. See straight away whether the year's targets are on track.

Marketing and communications

Google Ad Grants managed, mail and social stack connected, attribution down to the ticket sale. Fewer dashboards, more time for the stories.

Fundraising and relations

Donation and membership data in one view, with signals when a campaign or mailing falls behind or suddenly peaks.

FOR YOU IF

Stevin is for your institution if

Your marketing team is too small for the number of channels you run
Your Google Ad Grants account is at risk or has been paused before
Your visit and donation data sit in separate systems
You do not know which channel really brings visitors
You get no early signal when visitor numbers fall behind
Your communications and your ticket sales are not connected

It's not magic. It's Stevin.

One view over everything that brings visitors.

Built for museums and cultural institutions with small teams. Book a demo and we'll show how Stevin brings Google Ad Grants and your whole media stack together on your own data. Think of a large-scale event that reached 11 million euros in ticket sales this way.

Start the diagnosis

What that looks like

What is going wrong, what is working, and why. On one screen.

Not a report after the fact. Stevin watches what comes in today and what your brand is worth a year from now. Those are two different things, and they rarely sit in the same overview.

The Stevin Desk: alerts with the reason and the advice, numbers per channel and the market radar

[The Hague] Heatwave week 28, the beach wins unless we counter

trendheatwavecampaigns

Why: Heatwave of 32-35°C forecast for week 28, beach occupancy expected up 120%. The Brussels venue is unaffected.

Advice: Switch creative to the indoor set and shift budget for a five-day window, only for the venue it hits.

Pick upMore infoNot relevant

From the Stevin Desk. LUMIOS is our demo environment, not client data.